E Commerce Company An ( Non Indian ) E Business Company

Introduction: Flipkart is an (Non-Indian) E-commerce company founded in 2007 by two Indians, Sachin Bansal and Binny Bansal. Flipkart operates in India but it is a Singapore based company and is registered in Singapore. The reason behind this is that corporate tax is low in Singapore as compared to India. The company was started with initial investment of approx. $6000 USD in 2007 with two employees who are also the founder now has a staff of over 33000 people in 2015. Flipkart also owns an E-commerce MYNTRA which specially deals with fashion accessories. Moreover, the company also have their own logistics company Ekart, which helps them in delivers items fast to customers at lesser cost. Flipkart started a program named Seller hub in†¦show more content†¦For ex- Motorola and xiaomi smartphones (a Chinese mobile company) were sold in thousands of quantity within the minutes of its launch, only through flip kart site. †¢ The second most important feature that makes flip kart an interesting site is prepaid wallet feature; it is a prepaid instrument of paying money while purchasing online stuff on site. A shopper just has to add one-time payment of a certain value in their account and can do shopping multiple times, the corresponding amount will be deducted from the account. This feature is available only on flip kart site which makes it interesting site as compared to competitors. †¢ In order to increase the sales and to meet customer requirements the flip kart company started launching and selling their own smartphone tablet and wireless router. For ex- in year 2014 the company launched dig flip pro tablet and dig flip wireless router, which showed huge success in company sales. †¢ The other approach to attract the customers toward flip kart business is, the company moving toward the acquisition of other less popular e-commerce sites like chakpak, myntra, lets buy etc., this in turn helps the company to expand the customer reach in every sector of market. It makes it lot easier for customer to shop through e-commerce sites because all the small vendors and